Title: Web/Marketing Manager
Start: ASAP
Duration: Contract to hire
Location: Lawrenceville, NJ

URGENT Requirement!!

* Lead/manage the development, governance, and evolution of client’s Web channel(s) including content, onsite creative and promotions, usability, and new/enhanced features, functionality, and products

* applying the brand and marketing strategy to ensure an engaging and effective website experience.

* Working closely with other members of the Marketing Team, develop overall online marketing plan as well as specific promotions including objectives, tactics, metrics, and budget specific to your channel(s).

* Lead the effort to analyze business and user needs; conceptualize, define, and document project scope, value proposition, market/industry research, messaging, project/business/functional requirements and functional design.

* Serve as project lead/sponsor for all Web-based projects within your channel(s) from initial needs assessment through to launch.

* Introduce new ideas and processes.

* Leverage analytic and other data to identify business growth opportunities; optimize your channel(s) to improve key metrics.

* Manage website issue troubleshooting and resolution within your channel(s).

* Responsible for site quality assurance by reviewing and/or testing new content and functionality prior to launch.

* Collaborate cross-functionally with creative services, research/development, business analysts, product development, IT, and QA to complete projects.

* Excellent communication skills

Send resume to emma.kim@kavayahsolutions.com
Tel: 609-919-9881